Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media marketing courses in Chennai is the process of creating content that you have tailored to the context of each individual social media platform in order to drive user engagement and sharing. It is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. One of the key components of SMM is social media optimization. Like search engine optimization, SMO is a strategy for drawing new and unique visitors to a website. In FITA, we provide social media marketing courses with placement aid for who are in need, so the candidates learning here will get gain out of it. The consultant over here having a vast knowledge of SMM and able to train the candidates from all domains to fulfill the expectations of candidates. People who are seeking training and other cities are coming to our institution for learning with good quality.